Company Overview:
F.H. Furr Plumbing, Heating, Air Conditioning & Electrical is a dynamic and innovative home services company, committed to connecting with and serving our local communities. We believe in the power of authentic, local engagement to strengthen our brand and build lasting relationships with our customers. We are seeking a passionate and creative Community Engagement Specialist to join our team, focusing on developing local content for social media and serving as the community outreach point person for several branches within Maryland and Delaware.
Position Overview:
As a Community Engagement Specialist for F.H. Furr you will play a pivotal role in shaping our brand's local presence. You will be responsible for creating engaging and relevant content for social media and actively engaging with the communities surrounding our branches. Your goal is to connect with and build lasting relationships with local customers, ultimately driving brand loyalty and increasing local branch visibility.
Key Responsibilities:
- Content Creation: Develop and curate high-quality, local-focused content for our social media platforms, including Facebook, Instagram, Twitter, and others, to create an authentic and relatable online presence
- Community Outreach: Act as the primary liaison between our branches and their respective communities, fostering strong relationships, addressing concerns, and identifying opportunities for engagement and collaboration.
- Self-Starter: Proven ability to work independently with minimal supervision, demonstrating strong initiative and accountability in achieving goals and meeting deadlines. Excellent problem-solving skills, with a proactive approach to identifying opportunities for community engagement and implementing creative solutions.
- Local Events: Organize and participate in local events, community outreach programs, and sponsorships to promote our brand and establish a visible presence in the community. This includes researching and partnering with local and national brands which may entail contract negotiation and project management to support activations. Events will occur in many cases on weekday evenings and weekends.
- Brand Representation: Always represent our brand in a positive and professional manner, embodying our core values and maintaining the highest ethical standards. You will be the face of the brand on social media through imagery and video as well make appearances as needed on radio and television.
- Feedback and Reporting: Collect feedback and insights from local customers and provide regular reports on local market trends, customer preferences, and competitor activities
- Training and Support: Train branch personnel in local community engagement and social media best practices, ensuring a consistent approach to brand representation
- Collaboration: Work closely with the marketing and public relations teams to align local strategies with broader brand objective Exceptional interpersonal skills with a demonstrated ability to work effectively across diverse teams, fostering partnerships and cultivating positive relationships with internal and external stakeholders. Experience coordinating with cross-functional teams to align strategies and execute initiatives that advance community engagement objectives.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field preferred; experience in lieu of will be considered.
- Managed, and contributed toward a professional/brand “voice”
- Understanding of the business side of social channels
- Proven experience in social media content creation and community outreach
- Excellent communication and interpersonal skills
- Strong local knowledge and understanding of the community
- Ability to work independently and as part of a team
- Proficiency with social media platforms, analytics tools, and content creation software
- Access to reliable transportation for local travel within the states of Maryland and Delaware. Occasional travel to our Northern Virginia corporate office will be required for team meetings.
Benefits:
- Competitive salary and performance-based bonuses
- Health, dental, and retirement benefits
- Professional development opportunities
- A creative and collaborative work environment
- Opportunities for career advancement
Schedule:
- Hybrid schedule. Must reside in the region and be willing to commute to the Maryland and Delaware branches within the territory
Join our team and become the face of F.H. Furr in your local communities. If you are passionate about building authentic connections and creating engaging content, we invite you to apply for this exciting Community Engagement Specialist role.
F.H. Furr is an equal-opportunity employer. We encourage applications from candidates of all backgrounds and experiences.
